McGrath Foundation Rallies For ‘Pinkest’ Ashes

The Sydney Cricket Ground is supporting the McGrath Foundation’s efforts to make the 2021-22 New Year’s Test the ‘Pinkest’ Ashes on record.

Having raised more than $3 Million dollars last summer, the Virtual Pink Seat campaign returns in 2022 – allowing people far and wide to support the foundation’s work to fund the integral works of McGrath Breast Care Nurses.

The Australian Men's Cricket Team gathered at the SCG on Monday (January 3) to don their now-traditional 'Baggy Pinks' ahead of the New Year's Test getting underway on Wednesday (January 5).

PURCHASE NOW: GET YOUR SINGLE, DOUBLE OR GROUP VIRTUAL PINK SEATS AND SHARE WITH #PINKESTASHES

Glenn McGrath, McGrath Foundation Co-Founder and President, said the money raised from the sale of Virtual Pink Seats is integral in ensuring the McGrath Foundation can support the 55 Australians diagnosed with breast cancer every day.

“The past two years have been full of uncertainty for us all, but there’s no doubt that for people living with breast cancer things continue to be even more challenging,” McGrath said.

“Last year the Virtual Pink Seats allowed fans to be part of the Pink Test even though crowds were restricted. While we’d love to all be coming together to celebrate and unite in support like we once could, things remain challenging.

“What we can do is unite in pink. We’ve always said pink is more than a colour. To us, pink is an attitude. It’s a show of support for people with breast cancer, not only at the SCG, but right around Australia and beyond, and we saw just how powerful that can be last year.

“This year no matter whether you’re at the ground, staying at home, stuck in ‘iso’, or watching from overseas, we want your help to create an Ashes Pink-wash by buying a Virtual Pink Seat and sharing it across your socials to show support for families experiencing breast cancer.

“Last year we didn’t know what to expect and Australia overwhelmed us with support, buying 150,000 seats. This year we’re anticipating even greater support, so we’ve built a stadium with 240,000 Virtual Pink Seats. That will make this the ‘pinkest’ Ashes and help us ensure no one goes through breast cancer without the care of a McGrath Breast Care Nurse.”

Venues NSW CEO, Kerrie Mather said, “We’re proud that support for the McGrath Foundation now extends far beyond our wonderful old ground. The Virtual Pink Seat campaign takes the great work of the McGrath Foundation to a whole new level and continues the legacy of Jane McGrath and the Sydney Pink Test.”